Mobile Advertising to Jump 74% This Year to $913.5 Million
The good folks at Gartner released a report that predicts a whopping 74% jump in mobile marketing dollars this year. My favorite part of the article, the part that sinks right in with Greenbean, states that they "expect location-based ads to find an audience among young mobile users who are increasingly using mobile devices to navigate and connect with friends on the go."
Other snippets and predictions from the report include:
- Real growth will accelerate in 2011
- 2013 - $13 billion industry
- 45.5% of mobiles will be PDAs in 2013
- Asia Pacific, North America, Europe to lead in that order
You can catch the whole article here.



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